PBA - First Professional Armenian Education Platform

Google Analytics

Navigating Insights: A Beginner's Journey into Google Analytics

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Language
ARM

Age
18-55

Duration
1 months

Level
BEGINNER

Certificate
By level

Course ended
0 students

Course fee

105000 /month

Description

"Discover the power of data-driven decision-making with our Beginner's Google Analytics course. Dive into the world of website analytics and unlock valuable insights to optimize your online performance. From traffic analysis to conversion tracking, this course provides the essential skills to navigate Google Analytics confidently and drive measurable results for your business or website."

What you will Learn

Website Performance Evaluation: Learn to assess website performance metrics such as traffic sources, user engagement, and conversion rates, identifying areas for improvement and optimization.
User Behavior Understanding: Gain insights into user behavior patterns and preferences through Google Analytics data, allowing for targeted marketing strategies and enhanced user experiences.
Conversion Tracking Mastery: Master the art of setting up and tracking conversions within Google Analytics, enabling accurate measurement of campaign effectiveness and ROI.
Goal Setting and Measurement: Learn to define meaningful goals and key performance indicators (KPIs) within Google Analytics, establishing clear benchmarks for success and measuring progress towards business objectives.

Course Timeline

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Course instructors

Tigran Harutyunyan is a seasoned Marketing Specialist with a decade of experience, boasting a proven track record of leading diverse teams of 30+ individuals. With a rich background in marketing, Tigran is the founder of PBA and PMA. Additionally, they have successfully promoted Grammy artists, including Grammy winners. Notably, Tigran has made significant contributions to the field of digital marketing education in Armenia. They are the author of the Digital Marketing Transformation Program (DMTP), which stands as the first large-scale digital marketing program in the country. Through DMTP, Tigran has equipped numerous aspiring marketers with the knowledge and skills necessary to excel in the industry.

Tigran Harutyunyan

SMM/DM Specialist

Enrolled:1004

Graduated:807

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